Real Prices of Pickup Trucks
If you're in the market for a new pickup truck, take a look at the following tables I compiled using TrueCar's average selling prices. It can be difficult to determine which competing models are actually cheapest without knowing what kind of average discount they're selling for.
The table below shows the biggest average discount you can expect for each model right now, with the 2023 Ram 1500 having the biggest average discounts (18.6% after incentives).
You can sort the table by clicking on any column. For example, if you want to see the cheapest pickup truck, sort by "Avg Paid" column and you'll see the 2025 Ford Maverick is the cheapest - with an average selling price of $28,951.
I hope you find these tables useful. As always, I recommend you use TrueCar No Haggle and CarsDirect to see the best deals being offered in your local area.
Pickup Trucks with Biggest Discounts Off MSRP
Year | Make | Model | MSRP | Avg Paid | % Off | Get Price |
---|---|---|---|---|---|---|
2023 | Ram | 1500 | $70,440 | $57,375 | 18.6% | |
2023 | Jeep | Gladiator | $56,855 | $48,757 | 14.2% | |
2023 | Ram | 1500 Classic | $49,230 | $42,789 | 13.1% | |
2024 | Nissan | Titan | $51,890 | $45,469 | 12.4% | |
2023 | Ford | F-150 | $57,490 | $51,278 | 10.8% | |
2024 | Ram | 1500 Classic | $47,600 | $42,648 | 10.4% | |
2024 | Nissan | Frontier | $34,720 | $31,285 | 9.9% | |
2024 | Honda | Ridgeline | $44,030 | $39,859 | 9.5% | |
2024 | Hyundai | Santa Cruz | $41,495 | $38,122 | 8.1% | |
2024 | Chevrolet | Silverado 1500 | $47,895 | $44,047 | 8.1% | |
2024 | GMC | Canyon | $37,895 | $34,862 | 8% | |
2024 | GMC | Sierra EV | $99,495 | $91,758 | 7.8% | |
2024 | Ram | 1500 | $71,955 | $66,367 | 7.7% | |
2023 | Ram | 2500 | $56,170 | $51,870 | 7.7% | |
2023 | Ford | F-250 | $56,710 | $52,574 | 7.3% | |
2024 | Ram | 2500 | $70,220 | $65,289 | 7% | |
2024 | Ford | F-150 | $58,125 | $54,049 | 7% | |
2024 | GMC | Sierra 1500 | $84,495 | $78,636 | 6.9% | |
2025 | Ram | 1500 | $49,780 | $46,386 | 6.8% | |
2024 | Ram | 3500 | $55,710 | $51,950 | 6.8% | |
2024 | GMC | Sierra 2500HD | $66,295 | $61,840 | 6.7% | |
2025 | Chevrolet | Silverado 1500 | $47,895 | $44,896 | 6.3% | |
2024 | Toyota | Tundra | $80,790 | $75,678 | 6.3% | |
2024 | Toyota | Tundra | $52,495 | $49,218 | 6.2% | |
2025 | GMC | Sierra 1500 | $60,695 | $56,910 | 6.2% | |
2024 | GMC | HUMMER EV Pickup | $98,845 | $92,835 | 6.1% | |
2025 | GMC | Sierra 3500HD | $60,295 | $56,687 | 6% | |
2025 | Chevrolet | Silverado 2500HD | $57,895 | $54,408 | 6% | |
2024 | Chevrolet | Silverado EV | $96,495 | $90,770 | 5.9% | |
2024 | GMC | Sierra 3500HD | $77,595 | $73,030 | 5.9% | |
2024 | Jeep | Gladiator | $54,890 | $51,616 | 5.9% | |
2025 | Toyota | Tundra | $66,305 | $62,527 | 5.7% | |
2025 | Toyota | Tundra | $63,280 | $59,675 | 5.7% | |
2025 | Chevrolet | Silverado EV | $75,195 | $70,932 | 5.7% | |
2024 | Chevrolet | Silverado 3500HD | $75,195 | $70,944 | 5.6% | |
2025 | Ford | F-150 | $66,910 | $63,457 | 5.2% | |
2024 | Chevrolet | Colorado | $42,095 | $39,906 | 5.2% | |
2025 | Chevrolet | Silverado 3500HD | $58,895 | $55,935 | 5% | |
2024 | Ford | F-150 Lightning | $70,090 | $66,581 | 5% | |
2024 | Toyota | Tacoma | $41,895 | $39,856 | 4.9% | |
2024 | Ford | F-250 | $66,935 | $63,663 | 4.9% | |
2024 | Ford | F-350 | $69,475 | $66,137 | 4.8% | |
2025 | Toyota | Tacoma | $54,050 | $51,503 | 4.7% | |
2025 | Jeep | Gladiator | $43,595 | $41,524 | 4.7% | |
2025 | Toyota | Tacoma | $48,115 | $45,848 | 4.7% | |
2024 | Toyota | Tacoma | $48,095 | $45,882 | 4.6% | |
2025 | GMC | Canyon | $47,295 | $45,136 | 4.6% | |
2025 | Honda | Ridgeline | $48,200 | $46,049 | 4.5% | |
2025 | Nissan | Frontier | $33,560 | $32,045 | 4.5% | |
2025 | Ford | F-250 | $80,160 | $76,803 | 4.2% | |
2024 | Ford | Ranger | $48,860 | $46,830 | 4.2% | |
2025 | GMC | Sierra 2500HD | $55,195 | $53,205 | 3.6% | |
2025 | GMC | HUMMER EV Pickup | $106,945 | $103,369 | 3.3% | |
2025 | GMC | Sierra EV | $100,495 | $97,421 | 3% | |
2024 | Chevrolet | Silverado 2500HD | $52,895 | $51,360 | 2.9% | |
2025 | Hyundai | Santa Cruz | $41,700 | $40,511 | 2.9% | |
2025 | Ford | F-350 | $69,080 | $67,210 | 2.7% | |
2025 | Chevrolet | Colorado | $37,395 | $36,538 | 2.3% | |
2024 | Ford | Maverick | $35,835 | $35,045 | 2.2% | |
2025 | Ram | 2500 | $92,200 | $90,434 | 1.9% | |
2024 | Ford | F-450 | $81,660 | $80,649 | 1.2% | |
2025 | Ford | Ranger | $48,960 | $48,429 | 1.1% | |
2025 | Ford | Maverick | $29,165 | $28,951 | 0.7% | |
2025 | Ford | F-150 Lightning | $87,190 | $88,411 | -1.4% |

Each week, I'll keep you up-to-date on the latest car deals and news that might affect your purchase. This includes...
- Best Rebates, Incentives, and Lease Deals
- Latest Car Buying Scams and Tricks
- The Best & Worst Time to Buy a Car
- Which Cars You Should Avoid
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