Low Sticker Prices on Dodge Ram Pickups

Pickup trucks have seen a 34% decrease in sales this year, compared to 27% for light vehicles. With such statistics, it's no wonder that Dodge - which suffered a 40% sales drop - is lowering the price on its redesigned 2010 Ram 2500 and 3500 models. These pickups will begin appearing in dealerships this November.

Dodge's strategy is simple: offer better features for the same price or lower. That's why the new heavy-duty pickups will have lower prices than the current ones. For example, the 2010 Ram 2500 regula cab 4x2 is priced at $28,165, which is $1,970 less than the 2009 model.

Besides offering attractive prices, Dodge has been making efforts to increase the quality of its pickups. In 2008, the company installed a coil-spring rear suspension - the first one since the 1960s - on the light-duty 2009 Ram 1500 in order to create a smoother ride. And the heavy-duty Ram 2500 and 3500 Crew and Mega Cabs had hydraulic dampers added for the same purpose.

Additionally, consumers have a choice between a 6.7-liter Cummins turbo-diesel and a 5.7-liter Hemi V-8 gasoline engine on the pickups they purchase.

While we at RealCarTips recommend never buying a newly designed vehicle when it first comes out, if you're looking for a high-quality pickup truck that's decently priced and has brand new styling, now is your chance to land one.